iMedia and the Web 2.0 Revolution

No matter how good a product or service, it's the- Editing digital graphics for specific purposes
first impression that counts. Though much has- Producing multimedia content from multiple
changed in the way businesses advertise andsources including videos, sounds, texts and images
market their products or services, the one thing- Creating digital sound content using an array of
that has remained constant over the years is thesoftware
value of first impressions.- Manipulate bitmap digital graphics for specific
However, business marketing has, in recent times,purposes
outgrown traditional print and television mediums- Develop and create digital sound files
and is now entering newer realms. FromUsing iMedia in AnimationiMedia can be employed
interactive audio-visual presentations to web sitesto create a digital animation sequence by
using a vast assortment of electronic tools,enhancing interactivity to an animation using a
businesses are creatively engaging consumers.combination of various media. It can also be used
Entrepreneurs and advertisers who have longfor creating a pre-loader for digital animation and
known that image is everything are now using thefor optimizing the digital animation for publishing.
latest in technology to put that theory to goodPublishing with iMedia
use. As most of us know, image is a huge initialSome of the benefits offered by iMedia when it
factor.iMedia is a valuable tool that enablescomes to publishing include:
specialization and entry into the fast moving and- Uploading and managing a website
dynamic world of creative interactive media. It- Designing and creating a website structure with
helps graphic designers respond quickly to growth,improved features
innovation and change. iMedia is a benefit to- Inserting layers, rollover buttons and other rich
anybody who is passionate about creative mediamedia objects
whether they possess artistic skills or not.Playing with iMediaiMedia provides game
It opens up endless advertising and marketingdevelopers several tools for enhancing the world
avenues for individuals who have a creative mindof gaming including:
and a zeal for digital media.- The ability to import sounds and images into an
Creating with iMediaiMedia can be employed toexisting 2-D game engine
produce short video sequences that could be- The ability to create a game room utilizing the
used within multimedia. This is done by:existing background and assorted objects
- Obtaining video footage using a digital video- The ability to create numerous characters for
cameraany plot
- Storing the digital video using a computer- The ability to enhance game play features
programemploying sound effects
- Importing audio and assorted media clips within- The ability to design innumerable new
the digital video editing applicationgamesiMedia enables creative individuals to stay
- Creating 3D models for specific purposesone step ahead by using digital and interactive
Designing with iMediamedia including digital animation, web authoring,
Some of the applications of iMedia when designinginteractive multimedia design or 3-D engines.
include: