| Ten years ago real estate web sites were limited | | | | simple edits by removing unwanted scenes and |
| to the simple text ad with static photos of the | | | | adding music and titles. The agent can even offer |
| property. Technological advancements led to what | | | | their own narrative completing the virtual reality |
| was termed virtual reality by offering panoramic | | | | aspect. |
| 360 degree photographs. The addition of text and | | | | Think of it as a virtual reality open house. On the |
| music to these offerings provided a bit of pizza, | | | | video the agent can appear to actually be |
| but the web visitor was still looking at | | | | conducting a showing of the real estate to |
| photographs. | | | | potential buyers. However, instead of showing the |
| Further advancements in video technology, like | | | | property to one buyer, the agent can reach |
| those offered by Place Tour, now make it | | | | thousands of people through the virtual reality |
| possible for virtual reality real estate listings to | | | | offered by the Internet. Talk about revolutionizing |
| provide a you-are-there feel for the more than | | | | real estate! |
| 80 percent of buyers who use the Internet in | | | | To separate themselves from the thousands of |
| their search for a new home. | | | | others, agents must provide something new, |
| Easy-to-use software allows today is real estate | | | | something to reach above the crowd. Using virtual |
| agent to shoot live-motion video of the property, | | | | reality video to promote real estate listings is that |
| and with the push of a few buttons, complete | | | | something special that will get that agent noticed. |